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$3M USER CASHOUTS 🤑
Users earn and redeem cash or giftcards playing top mobile games
Art Director / Senior Product Designer
6 month contract evolving the brand and product from MVP and building a founding design team
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North Star Goal
Evolve the product's brand and identity by innovating new, gamified features
RESPONSIBILITIES
👑 Leading & Managing Design Team
🧭 Art Direction & Strategy
📚 Design System & Figma Structure
🎨 Product/Visual/Graphic Design
🎓 Mentoring & Feedback
👔 Colaborating with Stakeholders
ACHIEVEMENTS
📈 Website Redesign +18% New Sign Ups
🖼️ Google Play Store Designs +25% Downloads
🚀 Improved Brand & Product Identity
🧩 New UI Kit for Front End Devs
📢 New Brand Guide for Marketing
🎲 MAU Vegas Pitch Deck
PROJECTS
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